FATTORE CAMPO: THESE ARE THE WINNERS OF THE 2024/25 SEASON

The new season of Fattore Campo is ready to launch on 12 September, together with the new edition of the BKT Premia competition with prizes. Before diving into the new season, however, it’s time to report back and announce the winning clubs of last year.

The 2024/25 edition of BKT Premia registered record numbers: week after week, the number of players increased till it reached over 10,000 users and received over 300,000 attempts to win the prizes on offer with the “Vinci Subito” game.

It was precisely the fans’ great passion and their active participation in the competition – promoted by BKT, Title Sponsor of Serie BKT – that pushed their beloved teams to the top of the Fattore Campo table.

The winning projects were those of the cities of Genoa and Brescia, thanks to the contribution of their fans and citizens. Top of the table, with 51,493 points picked up in 25 games, were the fans of the city of Brescia. Following in second place were the Blucerchiati fans, who, with 41,527 points, led to the success of U.C. Sampdoria, and therefore the social project for the city of Genoa.

Thanks to the Fattore Campo project and the support of BKT, the two winning cities will see the upgrading of disused sports areas, transforming them into new spaces devoted to wellbeing and physical activity.

In Genoa, work will begin on a multisport park in the Buonvicini Gardens, in the neighbourhood of San Teodoro. Here BKT will upgrade a five-a-side football pitch in particular, which is currently not in use.

In Brescia, a new mixed street workout area will be created in the Chiesanuova neighbourhood, inside the Park in Via Livorno, with the aim of promoting socialization and sports activities.

Fattore Campo is therefore confirmed as a social initiative that puts the territory and people at the centre, transforming sporting passion into concrete impact for the community thanks to the realization of new urban spaces, prompting an improvement in physical wellbeing and social cohesion.

With this initiative, BKT renews its commitment to cities and fans, rewarding their enthusiasm and converting their passion into a tangible gesture for the future of their territory.

So are you all ready to participate in the new edition of Fattore Campo to support the project to upgrade your city?